2200 Saint Francis Drive, Palo Alto — the front elevation on listing day

A fresh look at your listing

What would I change before trying again?

A home that didn’t sell deserves a closer look. I’ll review the previous listing, the competing homes, and any showing feedback you can share. Then we can discuss where a different approach could make a meaningful difference.

  1. Understand the first attempt

    We’ll look at pricing, presentation, marketing, timing, and the response from buyers.

  2. Identify the changes that matter

    I’ll help you consider what to improve, what to leave alone, and how to introduce the home with a clearer strategy.

  3. Choose your next step

    We’ll discuss whether to relaunch soon, prepare first, or wait—and what each approach would involve.

We can begin with a conversation and the previous listing. A walkthrough may be the next step before I recommend specific work or spending.

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A fresh approach in practice

  • 1690 Edgewood Drive $5.11M After several listing attempts over roughly four years, the home sold with Maggie for $5.11 million.
  • 154 Coleridge Avenue $7.94M After two earlier listing attempts, Maggie introduced the home through a lively event featuring local artists’ work and sent 5,000 invitations to build interest.
  • 2200 Saint Francis Drive $5.11M After four months on the market without a sale, the home sold with Maggie for $122,000 above asking, with thirteen days on market.

Explore Maggie’s sales →

  1. Why didn’t my house sell in Palo Alto?

    Start with what buyers saw and how they responded. Pricing, condition, photographs, access for showings, and competing homes can all influence a sale. I review the previous listing and available feedback to identify what may be worth changing.

  2. Should I take my house off the market and start over in Palo Alto?

    A pause helps when there is something real to change in the time it buys. I look at the interest the home is getting, what I believe went wrong and what I would change, and then tell you whether I would take it off — or leave it on.

  3. My house didn’t sell the first time — when should I try again?

    Try again when you feel ready and have a clear plan for what comes next. That might mean adjusting the price, improving how the home is presented, or choosing a time that works better for you. You don’t need to rush back simply because the previous listing ended.

  4. How long should I wait before relisting in Palo Alto?

    Build the schedule around the work your home needs and your own priorities. Allow time for any agreed improvements, updated photography, and a coordinated launch. The right interval depends on what needs to happen before you return to the market.

  5. My house didn’t sell. Should I use the same agent again in Palo Alto?

    Consider how well the agent listened, communicated, and adapted as the listing progressed. Ask what they recommend changing and why. Whether you continue together or choose someone new, you should feel comfortable with the plan and the person guiding you.

  6. Does relisting reset days on market in Palo Alto?

    MLSListings resets days on market to zero only when a listing has been canceled or expired for 31 days or more. A new MLS number on its own does not do it, and a reset does not erase the home’s listing history. What matters more is what changes before the home comes back.

Maggie Ma Keller Williams Palo Alto · DRE #02117367 Last updated

When you’re ready

Let’s take a fresh look at your home.

Share the property address and how you’d like to hear from me. We’ll start with your experience so far and what you want to accomplish next.

Prefer to speak now? Call 650.709.5588 · send a text

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The people I call

Need someone? Ask me who I would call.

The right painter, gardener or inspector depends on the house and the job. Tell me what you need below, and I’ll send the names I would call myself — people I’ve worked with on my listings, or who have come highly recommended to me. There’s no charge for the list, and you’re welcome to ask whether or not you’re planning to sell. You would hire any provider directly.

Getting it ready
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Design and build
Moving out and clearing
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